Bateaux London offers luxurious dining cruises for customers to meander down the River Thames and take in the breathtaking views of London, all whilst accompanied by live music.
Following the changes brought on by Covid-19, the tourist market that Bateaux London once used to thrive on was no longer applicable. As the landscape drastically changed overnight, a new audience posed a new challenge for the business. They needed a performance marketing agency for their summer relaunch, with the intention to drive revenue. That’s where we came in.
HDY gave the current Bateaux London marketing approach a renewed energy and vibrancy in time for lockdown lifting. We aligned audience insight with channel performance driving content. This engaged and converted to a huge uplift in sales and as the campaign grew from strength to strength, we built a retainer relationship.
HDY continued to support Bateaux London with cruise sales on a monthly basis with paid digital activity. However, we didn’t stop there – we thrive on enriching our clients knowledge and pushing their boundaries. With this said, HDY went on to support digital campaign ideas, tactical messaging, PR, influencer events, event photography, and also digital assets. As a result, we had a significant effect on year-on-year growth. This included impact on transactions, ROAS, engagement and revenue targets.
Check out our stats below to see the results HDY generated.